CHAMBERLAIN
myQ Smart Lock Launch
Design, VFX, Finish Producer: Meezahn Senbetta
Editorial: Graham Chapman - Havas Chicago
Animation / Motion Graphics: Tyler Nelson, Spencer Seibert, Tracy Spera. - Optimus
Color: Utopic
Audio: Zach Scheitlin - Optimus
Agency Producer: Paige Pucel
Smart Lock Launch
Everyone knows that split second of panic - the moment you realize your keys aren’t where they should be. There’s a recurring social theme around “it was at that moment they knew” and is a format that mirrors how people’s panic unfolds, then gives an emotional release.
In this series, we’ll put a myQ spin on the “It was at that moment they knew…” trend, freezing on moments where homeowners realize they don’t have their key, before they quickly remember they have myQ and demonstrate an entry method.